Consumers are spending more of their information consumption time on multiple, emerging smart device platforms. It’s not just one device. Smart phones, Tablets, e-Readers, web enabled TV’s are all high growth device platforms that are participating in this revolution. Each of these platforms represents a distinct and valuable venue for advertising. Smart Device Media provides the market with a comprehensive advertising delivery mechanism across all of these key platforms, whether they are browser based or in-application.
If consumers are accessing content and are engaged, we have solutions to reach them at any time in the right mindset.
A consumer engaged in playing fantasy football or researching a cell phone on a smart device represents critical and valuable potential touch point for brand marketers. Conventional ad networks and the vast majority of publishers don’t have the ability to provide both the scale and quality of hand-curated, rich content to offer true special interest targeting for mobile. We recognize that premium brand messaging requires premium brand destinations, with the targeted scale required to have a meaningful brand impact.